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Cold calling: companies must prove consent starting in August

Starting August 11, companies will no longer be able to cold call without prior consumer consent.

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The fact

They must prove they have obtained the consent of those contacted.

This measure aims to reduce unwanted calls and protect consumers.

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Why it matters

Cette nouvelle réglementation marque une avancée significative dans la lutte contre le démarchage abusif, un fléau pour de nombreux consommateurs en France.

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Auto-synthesis from 1 media source · identified on August 4, 2026
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