Babybel Maxi exits market after over 70 years in stores

Babybel Maxi, an iconic cheese product since the 1950s, is withdrawn from supermarket shelves.

Published 11sem1 sourceupdated 11sem

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The fact

The decision reflects changing consumer habits and shifting price positioning strategies.

Bel Group is adapting its product portfolio to evolving consumer preferences.

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Auto-synthesis from 1 media source · identified on April 28, 2026