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Adidas calls pink cleats at 2026 World Cup an 'accident'

Adidas acknowledges a 'mishap' after pink cleats dominated the 2026 World Cup.

Published 6sem1 sourceupdated 1sem
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The fact

The group's CEO called this uniformity 'strange' during a conference.

The brand insists pink remains a popular color, despite this logistical failure.

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Why it matters

Cet incident met en lumière les défis logistiques des équipementiers sportifs lors des grands événements, avec des conséquences sur leur image et leurs ventes.

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Auto-synthesis from 1 media source · identified on July 30, 2026
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