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Ubisoft persists with NFTs despite market collapse

Ubisoft continues NFT projects despite the market's 2022 collapse.

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The fact

Monkey images and other digital assets, once sold for high prices, have lost most of their value.

This strategy contrasts with the widespread withdrawal of other gaming companies.

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Why it matters

Cette persistance interroge sur la viabilité à long terme des NFT dans le jeu vidéo, alors que le secteur a largement tourné la page. Elle pourrait aussi influencer les perceptions des investisseurs sur la stratégie d'Ubisoft.

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