Google begs French start-up for partnership in 'reverse pitch'

Google resorted to a reverse pitch strategy to convince a French start-up to partner with it, reversing traditional roles.

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The fact

This shift in power dynamics illustrates the growing strategic value of French tech innovations to digital giants.

The partnership reflects fierce competition for access to talent and innovation in the French tech ecosystem.

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Auto-synthesis from 1 media source · identified on May 26, 2026