Generative AI becomes central to Ubisoft despite major crisis

Ubisoft is accelerating its investment in generative AI despite a difficult financial year.

Published 7sem1 sourceNotable

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The fact

The video game publisher sees AI as a strategic lever for the future of its productions.

This orientation marks a turning point in the group's technological strategy amid industry challenges.

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Auto-synthesis from 1 media source · identified on May 27, 2026