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Fnac-Darty bets on services amid sluggish consumption in France Enrique Martinez , CEO of Fnac-Darty , outlines his strategy to revive the company.
Published 7sem · 1 source Notable
The fact Facing a sluggish market, the group is expanding its services (repairs, subscriptions) over pure sales.
This shift aims to retain customers amid a challenging economic climate.
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Why it matters La stratégie de Fnac-Darty reflète les difficultés du secteur de la distribution en France, où les acteurs doivent innover pour résister à la baisse de la consommation des ménages.
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