Apple pulls iPhone ad after criticism over digital babysitting

Apple removed an ad featuring a baby with an iPhone following criticism.

Published 6j2 sources✓ ConfirmedNotableupdated 5j

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Child protection organizations saw it as normalizing digital use for toddlers.

The company initially aimed to demonstrate the durability of its devices.

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Auto-synthesis from 2 media sources · identified on August 16, 2026